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The Lion, the Witch and the Wardrobe is the most famous book out of the series, so if they're going to make a film then it makes sense to start with the most popular since it has the highest chance of giving the investors the biggest return on their money. The fact that people enjoy the film is a nice side-effect of the desire of other individuals to make a profit - like any other good or service supplied in the market. Capitalism is excellent.
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